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In development · Persona

Content made for the way each player plays

Persona learns how a player actually plays, then lets your game create quests, items and encounters for that one player, on demand.

Get early access See it in Master of Dungeon
How Persona works: the player plays, Persona builds a profile from that play, and the game receives content made for that player.

1 Player plays

  • Dialogue choices talked past 7 of 9 guards
  • Exploration opened 31 of 33 side rooms
  • Session length median 12 min
  • Combat retreats below 30% health
  • Inventory hoards potions, never sells

2 Persona builds the profile

Player profile Updating
player_8f2a 214 sessions observed
  • Diplomacy 86
  • Curiosity 78
  • Short sessions 64
  • Caution 71
archetype
Diplomat · Explorer
prefers
dialogue, secrets

3 Game gets tailored content

  • Made for this player Quest The Silent Toll A smuggler offers a hidden route past the toll bridge. No fight required. Dialogue10 min
  • Made for this player Item Smoke Vial Slip out of a fight you never wanted. Escape
  • Made for this player Encounter The Sealed Archive A side room behind a riddle lock. Hidden room

Illustrative data.

01Profile

A profile built from play, not from a survey.

Persona watches what a player does and turns it into a small set of traits a game can act on.

  • Built from gameplay events
  • No surveys or manual tags
  • Updates as the player plays

  • Combat style

    Fights head-on, plans the ambush, or talks a way out.

  • Choices

    Merciful or ruthless, loyal or opportunistic, shown by decisions.

  • Session pace

    Ten minutes on the bus or two hours on the sofa.

  • Curiosity

    Follows the main road or opens every door.

  • Risk appetite

    Bets everything on one roll or prepares for every outcome.

  • Favourite content

    Puzzles, dialogue, loot or combat: what they come back for.

02Content on demand

Same situation. A different quest for every player.

When the game needs new content, it asks Persona. The profile shapes what comes back.

Situation

A caravan has gone missing on the north road.

Two figures negotiating across a table in a candlelit mill

The Diplomat

Talks firstShort sessionsCautious

Broker the Ransom

Meet the bandit envoy at the mill and negotiate the release. Three conversations, one hard choice, about ten minutes.

A raider watching a bandit camp from the forest at night

The Raider

Plans ambushesLong sessionsHigh risk

Night Raid on Crow Camp

Scout the camp, pick the moment and strike. A multi-stage fight with a risky shortcut through the palisade.

Illustrative example.

03Proof

Running first in Master of Dungeon.

Closed beta · iOS & Android

Master of Dungeon is our mobile dark-fantasy RPG with an AI Dungeon Master. It is the first game where we are building and testing Persona, so the adventure can fit the player who is in it.

Visit Master of Dungeon
  • Master of Dungeon story screen with the Dungeon Master narrating
  • Master of Dungeon turn-based battle screen
  • Master of Dungeon dice roll screen

04For studios

Built to plug into your game.

We are shaping Persona with a small group of studios. This is the direction, not a finished API.

  1. Send gameplay events

    Your game reports what players do. No surveys, no manual tagging.

  2. Read the profile

    Get a compact profile your systems and designers can understand.

  3. Request content

    Ask for a quest, item or encounter made for one player, when you need it.

Concept preview — API shape may change

const profile = await persona.profile(playerId);

const quest = await persona.generate({
  player: playerId,
  type: 'quest',
  context: { location: 'north_road' }
});

05Roadmap

Where Persona is today.

An honest view of what exists, what we are building and what comes next.

  1. Today

    Live now
    • Master of Dungeon in closed beta on iOS and Android
    • Persona in active development inside the game
    01

  2. In progress

    Being built
    • Player profiles built from gameplay signals
    • On-demand content shaped by the profile
    02

  3. Planned

    Up next
    • Early access for partner studios
    • SDK and API
    03

Early access

Bring Persona to your game.

Tell us about your studio. We will reach out as early access opens.

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